iNNOVGoals Founder Carol Yeung

Carol Yeung, Founder & Managing Director, iNNOVGoals Limited

Carol’s motto is "Live Life Vividly,” which symbolizes her energy and intention to live passionately. She believes every individual can make a positive impact on our society. In November 2018, she became one of the first Certified 2030 SDGs Game English Facilitators globally.  

From being a seasoned PR and marketing specialist, the 2030 SDGs Game was a transformational experience that led her to make a bold step forward to become a social entrepreneur and found her own company, iNNOVGoals – a social business with a mission to provide education and training workshops on UN SDGs and sustainability matters.

Carol is a Chinese-Canadian and has over 12+ years of PR and Marketing experience in large multinational companies and agencies; and also, was Lecturer for PR & Events Management. She was previously the Executive Manager of sustainable education programs and large-scale events at the UNESCO Hong Kong Association. Apart from her corporate career, she dedicated time to serving the community, taking up board members in various NGOs. In 2015, she was appointed as UN Affairs Commissioner for Asia & the Pacific by Junior Chamber International (JCI). She visited the United Nations New York Headquarters and was a delegate for Youth Partnership Summit to mobilize the SDGs movement.

Graduated from the University of Alberta Bachelor of Commerce with Distinction. She holds a Postgraduate in Public Relations and an Executive Certificate in Corporate Social Responsibility. Carol is also a GRI Certified Sustainability Professional. She is fluent in English, Chinese (Cantonese), and Chinese (Mandarin).

Training Certifications

Certified 2030 SDGs Game Facilitator (since November 2018)

Certified Hack Your Box for a Sustainable Life Trainer

Certified Hack Your Box for Inclusion Series Trainer

GRI Certified Sustainability Professional

Media Coverage

信報財經新聞 Hong Kong Economic Journal (22 June 2019) 

#impact Podcast - Innovating for the Goals & Equality (January 2021)